1. The online experience – have you given it some thought?
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    This article was published in the August/September 2011 edition of “Affaires Automobiles” magazine (french version of Canadian Auto Dealer).   The Internet is a network opening out onto the world, and which establishes us in a direct relationship with the entire planet. Growth in the number of websites has continued...
  2. The user experience, your differentiator
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    This article was published in the November/December 2011 edition of “Affaires Automobiles” magazine (french version of Canadian Auto Dealer). If most dealer websites sell more or less the same thing, if they continuously offer the same kind of promotions and if they generally have tools designed to get the visitor...