Blog
Posted by EVOLIO
November 1, 2006
Ever since TV ads usurped radio, advertising has continued to evolve. Each new era in advertising is defined by how consumers use the latest media channels, and ad budgets consistently follow consumer usage. That’s why it’s surprising that auto dealers across the country are still spending a disproportionate amount of...
Posted by EVOLIO
November 1, 2006
These days, millions of people surf the Internet to find the vehicle of their dreams. Now you can turn this new consumer trend into a winning strategy and get Internet users into your showroom. There are four basic elements to an effective online marketing strategy. The dealers who master this...