Blog
Posted by Cosima Marcos
October 19, 2011
Since 1995, we develop innovative, effective and profitable interactive marketing solutions. We are an industry leader with unmatched experience, with over 1,300 clients and 10,000 completed projects. We have over 35 interactive marketing consultants and a coast-to-coast Canadian presence to advise you and offer the best on-line solutions. We count...
Posted by Cosima Marcos
September 2, 2011
Over the past decade, the Web has greatly evolved, progressing from simple text pages to infinitely more complex interactive applications. And yet, certain browsers have not been designed to support these new functionalities. This is why, with the aim of accelerating our development cycle and of offering you an optimal navigation...
Posted by EVOLIO
December 13, 2010
In order to bring even greater value to its existing Kijiji syndication tool for dealers, EVOLIO is introducing popular Kijiji features such as Bump Up and Top Ad to TakeTheRoad. Since its introduction in 2009, hundreds of dealers across Canada have used Kijiji syndication on Take The Road to sell...
Posted by Louis-Dominic Parizeau
December 7, 2010
This past August, we organized a discussion group with a number of our clients. The goal of the meeting was to evaluate our clients’ satisfaction level in order to continue improving our service. Here are the two subjects which retained our attention at the conclusion of this exercise, which was...
Posted by Louis-Dominic Parizeau
November 5, 2010
“We are happy to announce today the graphic redesign of our Call Tracking tool. As of yesterday, all Take The Road users have been transferred to the new interface. The tool will now be available under the ‘Reports’ menu. About EVOLIO Call Tracking This tool generates different telephone numbers, allowing...
Posted by Louis-Dominic Parizeau
November 1, 2010
This post is part of a serie of two on the 2010 J.D. Power’s Automotive Internet Roundtable. J.D. Power and Compete conducted an impressive study in which they correlated automotive transactional data with new vehicle buyers’ online behavior. Basically, they were able to pull 6 months of website browsing history...
Posted by Louis-Dominic Parizeau
November 1, 2010
This post is part of a serie of two on the 2010 J.D. Power’s Automotive Internet Roundtable. Dealer incentives were not the main subject of any keynotes during the conference. Nevertheless, the topic was brought up on countless occasions. OEMs against ‘desperation marketing’ Scott Keogh started the discussion with an...
Posted by EVOLIO
October 31, 2010
The EVOLIO newsletter is a unique source of information about online marketing for automotive professionals. Our experts are up on the latest online marketing strategies and tactics for your industry and can keep you ahead of what is happening. Discover all the power of online marketing with case studies on...
Posted by EVOLIO
September 23, 2010
Known throughout Quebec and across Canada for its selection of classic cars and luxury cars, the John Scotti Automotive group owns 12 new-car dealerships and two used-vehicle centres in the greater Montreal region. The group’s roster includes the most prestigious makes like Lamborghini, Lotus, Jaguar, Land Rover and Volvo, and...
Posted by Louis-Dominic Parizeau
September 21, 2010
We’re proud to announce we’re now an official Google Adwords Certified Partner. This certification reinforces our position as Canadian leader in paid search marketing services for automotive dealerships. We’ve actually managed Google Adwords campaigns for years now, but only filed an application very recently. I thought this announcement was a...